Analytics
Understand what guests are really looking for.
See menu views, location activity, dish performance and the filters guests use most, so you can make better menu and publishing decisions with more confidence.
Menu views
Last 30 days826menu views
Most popular
Summer menu
438 views
See the patterns behind every menu visit.
Track menu views over time, compare periods, and see which locations or menus are getting the most attention. Harlo helps you move beyond guessing and understand how your menus are being used.
Performance overview
Last 30 days
Total menu views
826Views by location
Views by menu
See which dishes guests come back to.
Know which dishes catch the eye and make the shortlist. Use guest interest to plan your next specials, back your menu favourites and give overlooked dishes a better chance.
Menu attention
Top viewed dishes
Decision signals
Shortlisted dishes
BBQ chicken wings
288 views · 33.3% save rate
Classic burger
342 views · 25.7% save rate
Chilli burger
176 views · 36.4% save rate
Learn what guests filter out.
See which allergen filters and dietary preferences guests use most. That gives you a clearer view of what they are looking for, what they are avoiding, and how your menu is being explored.
Spot suitability needs that may need clearer coverage or communication.
Understand what guests are checking before they make a choice.
Guest preferences
Dietary Filters
Allergen filters
Milk183 users
Peanuts164 users
Tree nuts142 users
Celery29 users
Sesame60 users
Crustaceans44 usersDietary & suitability
Vegetarian
187 users
Gluten-free
132 users
Vegan
89 users
Halal
54 users
Low sugar
41 users
Child friendly
94 users
See where guests are viewing from.
See where your menu is drawing interest and how guests browse it. Focus local promotions where they matter, compare attention across sites and make sure your menu works on the devices guests use.
Device mix
826 viewsAnalytics questions, answered.
What can Harlo analytics tell me about my menu?
Harlo brings together menu views, location activity, dish attention and filter use, so you can see how guests are browsing the menus you publish.
Can I compare menu performance across locations?
Yes. Use location and period context to compare where menu attention is landing across your estate.
Can I see which dishes guests view the most?
Yes. Top viewed and shortlisted dish signals make it easier to see which items are attracting attention while guests decide.
Can I understand which allergen filters guests use?
Yes. Harlo shows the allergen filters guests use, helping you understand what they are avoiding as they browse.
Does Harlo show dietary and suitability filter usage?
Yes. Dietary and suitability signals sit alongside allergen behaviour, including preferences such as vegan, halal and gluten-free options.
Can I see where menu visitors are coming from?
Harlo can show location context alongside how guests access your menus, helping you understand local interest across the business.
Can I compare performance over different time periods?
Yes. Period controls let teams look at engagement over time and compare activity as menus, locations or service periods change.
Can analytics help with menu development decisions?
They provide useful behaviour signals for deciding what to develop, clarify, promote or review. They complement the operational knowledge already held by your team.
Can this work for one site as well as a group?
Yes. A single operator can understand one guest menu, while groups and franchise networks can add location context to the same picture.
Do I need advanced technical knowledge to use Harlo analytics?
No. The analytics are presented in practical menu and location terms, so teams can use them without building their own reports.
See what your menus are telling you.
Turn guest browsing behaviour into clearer menu decisions, from your most viewed dishes to the filters guests use every day.